Create your course storefront

In this article: How to set up and customize your Pro storefront so students can browse, compare, and enroll in your courses and digital products from a single page.

Applies to: Pro


Why you'd use a storefront

If you offer more than one course or digital product, your storefront becomes the front door to your teaching business. Instead of sharing separate links for each course, you share one URL. Students land on a clean, branded catalog page showing everything you offer, with descriptions, pricing, and enroll buttons.

For example, if you run a coaching business with a foundations course, an advanced program, and a few standalone templates, your storefront lets a prospective student see the full picture and pick where to start.

The storefront lives on your custom domain (e.g., learn.yourbusiness.com), matches your branding, and updates automatically as you publish new courses or products.

Set up your storefront

Your storefront is included with your Pro plan and activates automatically. There's no separate setup step. What appears on the storefront depends on what you've published:

  • Courses appear when they're published and have at least one active price point (or are set to free enrollment).
  • Digital products appear when they're published with an active price point.
  • Archived or unpublished courses won't show up.

That means your storefront stays current without manual updates. Publish a new course with a price point, and it's on the storefront. Archive a course, and it disappears.

Control which courses appear

You control your storefront by managing your courses' publication status and price points:

  1. To add a course to the storefront, make sure it's published and has at least one active price point.
  2. To remove a course from the storefront, either archive the course or remove all its price points.
  3. To temporarily hide a course, archive it. You can unarchive it later and it will reappear.
Tip: If you want a course available by direct link but not listed on the storefront, there isn't a "hide from storefront" toggle. The workaround is to share the course's individual sales page link instead. Courses on the storefront are always the ones that are published with active pricing.

Customize how your storefront looks

Your storefront inherits your site's branding automatically. That includes your logo, colors, and custom domain. To adjust the overall look:

  1. Click your profile photo or initials in the top-right corner and select Manage Site.
  2. Click Branding to update your logo, colors, and site appearance.

Changes to your branding apply across your entire Pro site, including the storefront.

The order courses appear on the storefront is based on your course list. To rearrange them, reorder your courses in the Courses section of your admin sidebar.

Share your storefront

Your storefront URL is your Pro site's main URL. If you've set up a custom domain, it's something like:

https://learn.yourbusiness.com

You can link to this from your main website, email signature, social media profiles, or anywhere you want to direct prospective students. It's also the page students see when they log in to your site and browse available offerings.

What students see

When a student visits your storefront, they see a catalog layout with:

  • Course and product titles
  • Descriptions (pulled from each course's sales page summary)
  • Pricing information
  • Enroll or purchase buttons

Students can click into any listing to see the full sales page and complete their enrollment. The entire experience stays on your branded domain.


Frequently Asked Questions

Can I control the order of courses on the storefront?
Yes. The storefront displays courses in the same order they appear in your course list. Rearrange your courses in the Courses section of your admin sidebar to change the order.
Do digital products show up on the storefront too?
Yes. Both courses and digital products with active price points appear on your storefront. Students see everything you offer in one place.
Is the storefront available on the Core plan?
No. The storefront is a Pro-only feature. On Core, you share individual course sales page links with students instead.
Can I add a description or intro text to the storefront?
The storefront pulls each course's description automatically. The overall page layout is determined by your branding settings (logo, colors). For a fully custom landing page with additional text, many creators link from their main website to the storefront.
Will the storefront update when I publish a new course?
Yes. Any course or digital product that's published with an active price point appears on the storefront automatically. No manual update needed.

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